Overview
Future Piano are leading the way in musical innovation. They have designed a Standing Grand which is light (82kg) and compact enough to bring the fullness of a grand piano’s sound into modern homes, practise rooms and small venues. They needed a visual identity that would make hem stand out in the music industry and a website design to help them achieve their funding goals.
Their eye-catching branding and website helped Future Piano to secure over £40,000 in funding to build a prototype with help from leading experts in aerospace engineering, piano building, musical equipment and human centred innovation. They have also attracted celebrity attention and been featured on the BBC and other media channels.
My Role
Visual identity design, strategic brand positioning, website design
Credits
Piano Imagery: Keechdesign