Jenny Kate

Luxury branding for fashion and homeware start-up
Overview
I worked with upcoming fashion and eCommerce brand Jenny Kate as lead designer on a full rebrand. They needed a visual identity which would position them at the gateway to the high-end market. The stylistically simple identity gives breathing room to the maximalist fashion and homeware designs.

After launching their new branding Jenny Kate garnered interest from further investors and media establishments, including the BBC.
My Role
Brand strategy, visual identity design, POS, packaging, digital, web, catalogue design, brand guidelines and more.
Credits
Photography: Bater+Street
Testimonial
Jenny Evans
Founder, Jenny Kate
Working with Jas was a sheer pleasure. She was clear on costs and her process from the start and really listened to what I wanted. Her prices are reasonable, she works quickly and overall delivers a fantastic product! You won't be disappointed if you work with her, thank you Jas!

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